Privacy Policy
Last updated:
Introduction
This Privacy Policy explains how Numerra Technology, Ltd, doing business as Hatch’d (“Hatch’d,” “we,” “us,” or “our”), collects, uses, discloses, and protects personal information.
1. Scope
This Privacy Policy applies when you:
visit a Hatch’d website;
request a demo or contact us;
create or use a Hatch’d account;
communicate with our team;
interact with us as a customer, prospect, supplier, or partner; or
are a business contact whose professional information is processed through Hatch’d.
When Hatch’d processes personal data solely on behalf of one of our customers, that customer determines the purpose of the processing and Hatch’d acts on its instructions.
2. Information we collect
Information you provide
We may collect information such as:
name;
business email address;
telephone number;
company;
job title;
account information;
communications with Hatch’d;
demo requests;
support requests;
preferences and feedback; and
other information you choose to provide.
Information from connected systems
If your organization connects Hatch’d to authorized systems, Hatch’d may process information made available through those systems, including:
CRM data;
account and opportunity information;
business contact information;
sales activity;
communication metadata;
calendar information;
qualification criteria;
customer-defined sales rules; and
sales outcomes.
Hatch’d only accesses connected systems within the permissions granted by the customer.
Professional and business information
Hatch’d may process professional and business-related information to perform account and buyer research.
This information may come from:
publicly accessible websites;
company websites;
professional profiles;
public company materials;
customer-authorized sources;
licensed data providers; and
other lawful business-information sources.
This may include:
name;
employer;
job title;
professional history;
business contact details;
public professional activity;
business responsibilities;
company developments; and
other information relevant to legitimate business research.
Hatch’d is designed for professional sales research. We do not intentionally build profiles using sensitive personal information unrelated to that purpose.
3. Usage and device information
When you use our website or Services, we may automatically collect information such as:
IP address;
browser type;
device information;
operating system;
pages and features used;
timestamps;
diagnostic information; and
security and audit events.
4. How we use information
We may use personal information to:
provide and operate Hatch’d;
perform requested account and buyer research;
authenticate users;
connect authorized systems;
provide sales workflow functionality;
secure the Services;
detect fraud, abuse, or unauthorized access;
maintain logs and audit records;
provide support;
respond to demo requests;
communicate important product or security information;
improve product quality and reliability;
comply with legal obligations;
enforce agreements; and
establish, exercise, or defend legal claims.
5. Legal bases for processing
Where the GDPR or UK GDPR applies and Hatch’d acts as controller, we rely on one or more of the following legal bases:
Contract
Where processing is necessary to provide the Services or take steps requested before entering into a contract.
Legitimate interests
Where processing is necessary for legitimate business purposes, including:
providing and improving B2B services;
securing our systems;
preventing misuse;
administering customer relationships;
performing proportionate B2B account and professional research; and
communicating with business contacts where permitted by law.
When relying on legitimate interests, we consider whether the processing is necessary and proportionate and whether an individual’s rights override those interests.
Consent
Where we ask for consent, including where required for certain cookies, tracking technologies, or communications.
Consent may be withdrawn at any time.
Legal obligation
Where processing is necessary to comply with applicable law.
6. AI-assisted processing
Hatch’d uses artificial intelligence and automated systems to assist with tasks such as:
account research;
business-signal research;
professional-profile research;
classification;
summarization;
prioritization;
drafting; and
workflow execution.
AI-generated outputs may be incomplete, outdated, or incorrect.
Hatch’d is designed for business sales workflows and is not intended to make decisions about employment, credit, housing, insurance, healthcare, criminal justice, or other high-impact eligibility decisions about individuals.
Customers remain responsible for reviewing outputs and maintaining appropriate human oversight.
7. Sharing of information
We do not sell personal information for monetary consideration.
We may disclose personal information to:
Service providers and subprocessors
Providers that help us operate infrastructure, authentication, communications, monitoring, AI functionality, support, analytics, and other parts of the Services.
These providers process information only for authorized purposes and are subject to appropriate contractual obligations.
Customer-authorized integrations
Where a customer instructs Hatch’d to connect to or exchange information with another service.
Professional advisers
Lawyers, accountants, insurers, auditors, and similar professional advisers where reasonably necessary.
Corporate transactions
Potential buyers, investors, lenders, successors, or advisers in connection with a financing, merger, acquisition, restructuring, or sale.
Legal and security purposes
Where necessary to:
comply with applicable law or legal process;
enforce agreements;
protect Hatch’d, customers, or others;
investigate abuse; or
respond to security threats.
8. Customer data and AI training
Hatch’d does not use Customer Data to train general-purpose AI models unless expressly disclosed and agreed otherwise.
Where third-party AI providers process Customer Data on our behalf, we select and configure providers with the goal of preventing Customer Data from being used to train their general-purpose models.
This statement should be read together with any applicable customer agreement or Data Processing Addendum.
9. Cookies and tracking technologies
Our website may use cookies and similar technologies to:
operate the website;
remember preferences;
understand site performance; and
improve the user experience.
Where required by law, we request consent before using non-essential cookies or similar technologies.
You may also control cookies through your browser settings.
10. Data retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, including to:
provide the Services;
comply with legal obligations;
resolve disputes;
enforce agreements; and
maintain security records.
Customer Data is retained according to the applicable customer agreement, configuration, and documented retention practices.
When information is no longer required, we delete or anonymize it unless continued retention is required by law.
11. Data security
We use administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, alteration, loss, destruction, or disclosure.
These measures may include:
access controls;
authentication controls;
encryption where appropriate;
logging and monitoring;
controlled use of credentials and secrets;
secure software-development practices; and
incident-response procedures.
No system can guarantee absolute security.
More information is available in our Security documentation.
12. International data transfers
Hatch’d and its service providers may process information outside the country where it was originally collected.
Where required by applicable law, we use legally recognized safeguards for international transfers, including:
adequacy decisions;
Standard Contractual Clauses; or
other approved transfer mechanisms.
13. Your privacy rights
Depending on your location and applicable law, you may have rights to:
access your personal information;
obtain a copy of it;
correct inaccurate information;
request deletion;
restrict certain processing;
object to certain processing;
withdraw consent;
request data portability; and
lodge a complaint with a data-protection authority.
These rights may be subject to legal limitations or exceptions.
To exercise a privacy right, contact:
We may take reasonable steps to verify your identity before completing a request.
14. Business contacts researched through Hatch’d
If you are a professional whose business information appears in Hatch’d research, your information may have been obtained from:
a Hatch’d customer;
a publicly accessible source;
a professional profile;
a company website;
or another lawful business-information source.
Where Hatch’d acts solely on behalf of a customer, that customer determines the purpose of the processing.
Where Hatch’d independently determines the purpose of processing, you may contact us to:
ask what information we hold about you;
ask where it came from;
request correction;
object to processing where applicable; or
request deletion where applicable.
Contact hello@gethatchd.com.
15. Children
Hatch’d is a business service and is not directed to children.
We do not knowingly collect personal information from children for use of the Services.
16. Third-party services
Hatch’d may integrate with third-party services.
Those services operate under their own terms and privacy policies.
Hatch’d is not responsible for the independent privacy practices of third-party services outside our control.
17. Changes to this Privacy Policy
We may update this Privacy Policy as our Services, technology, or legal obligations change.
Where changes are material, we will provide appropriate notice.
The effective date at the top of this Policy indicates when it was last updated.
18. Contact
If you have questions about this Privacy Policy or how Hatch’d handles personal information, contact:
Hatch’d
Numerra Technology, Ltd
Solvagen 20
724 60 Vasteras
Sweden